Singapore voters are largely content but undecided as poll nears
Bloomberg
Sat, 12 April 2025 at 4:55 PM SGT2-min read
As the election nears, a survey revealed that the average Singapore voter is content but there are some who remain undecided. (PHOTO: Getty Images) (Margarita Almpanezou via Getty Images)
By: Audrey Wan and Low De Wei
(Bloomberg) — The average Singaporean voter is content and prioritises bread-and-butter issues ahead of geopolitics in their voting considerations, according to a BlackBox Research survey.
Over 80% of about 1500 respondents are satisfied with the city-state’s trajectory, a sign of confidence in the government with a national vote to be held by November. Optimism among younger citizens aged 21-29 was “particularly pronounced,” based on the survey conducted March 28 to April 8.
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Still, about three in 10 of the Singaporeans polled are undecided on who they will vote for, according to the results released on Friday. The under 30s and the lower-income households showed more voter uncertainty.
Prime Minister Lawrence Wong had a stable approval rating of 75%, Opposition leader Pritam Singh’s popularity rose 7 points to 71% from the previous quarter despite his conviction in February for lying to a parliament committee.
“This election won’t necessarily come down to personalities or geopolitics – there are a lot of votes to be won on the ground,” BlackBox CEO David Black said. “Election campaigning will revolve around the day to day issues, so the parties and their candidates will need to be at the ready or suffer for it.”
While cost of living, jobs and housing affordability are top of mind for Singaporeans, international developments including the impact of tariffs and US-China ties also have an influence on voter sentiment, according to the survey. The BlackBox poll has a margin of error of plus or minus 2.5%.
