The phase 8 row facing the garden are all type 30, hence the popularity. All said, MYR800k is still pretty affordable to Singaporeans. Extra land is charged at MYR75 psf.
The UEM folks seems to have mastered the technique. They bring in buses of Singaporeans in the last few weekends prior to the launch, and served buffet lunch. They encouraged those interested to register to be in que.
When they accumulated enough names, they released the price, and started calling up registered customers to commit quickly or else someone will take it. Arrgghh... they used to be much simpler Malay folks. Now they understand psychology.
The marketing team who plans all these marketing tactics are really quite talented.