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Frozen chicken is acceptable to most Singaporeans, but fresh is still best

micromachine

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By Lyn Chan

SINGAPORE — Since Malaysia’s chicken export ban was announced on 23 May, reaction, fallout and solution stories have dominated the headlines.

Among them: Singaporeans scurrying to buy fresh chicken, chicken rice price hikes to be expected, Singapore looking for alternative sources of chicken, and the authorities’ assurance that the supply of frozen chicken is adequate. Chicken, after all, is the most widely consumed meat in the country, with a per capita consumption of 36kg in 2020, followed by seafood.


Now, about frozen chicken. That option has always been present but Singaporeans do love their fresh chicken, and spare no expense for it.

“All along, consumers have always preferred fresh chicken,” said James Sim, Kee Food Corporation’s head of business development, citing taste as the reason. Furthermore, Singapore has always had easy access to fresh chicken. “And yes, they’re willing to pay more for fresh chicken.”

Kee Song Food Corporation produces the premium Lacto chicken. The organic birds roam in ample space to calming Mozart music, and are fed a healthful antibiotic-free diet, including probiotics.

Last checked on Redmart, a pack of 300g fresh, boneless Kee Song Lacto chicken legs goes for S$9.60. Toh Thye San’s fresh GG French Poulet, which is considered of similar quality, costs S$8.85 for a 320g serving (S$8.30 for 300g) of boneless chicken legs.

Over at NTUC FairPrice online, Hego’s chilled boneless chicken legs are priced at S$4.05 for 240g (S$5.06 for 300g) while a 2kg bag from Seara sells for S$11.50 (S$1.73 for 300g).

More at https://sg.finance.yahoo.com/news/f...oreans-but-fresh-is-still-best-022500490.html
 
If chicken is deep fried and heavily spiced it won't matter if the meat is frozen or fresh
 
Fresh chicken is when the seller slaughters the chicken in front of you. I get to see that at the old Tiong Bahru market before the renovation as a kid.
 
Fail to understand. You buy so many fresh chicken and keep in freezer. End up with frozen chicken.
 
If chicken is deep fried and heavily spiced it won't matter if the meat is frozen or fresh
Can I say when a woman is heavily made up and have a fresh outfit for every night, It does not matter?

It tasted good almost as fresh..
 
Can I say when a woman is heavily made up and have a fresh outfit for every night, It does not matter?

It tasted good almost as fresh..
Just make sure when u wake up in the morning, u are mentally prepared to puke when u see her face sans makeup.
 
All these big hoohaa because of chickens? Sinkies really jiak full full no poo poo isit?
 
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