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Boycott Sunshine Bread & Delifrance

soikee

Alfrescian
Loyal
Former SMRT chief exec appointed Auric Pacific CEO

20120406.114622_exsmrtceo-file.jpg


AsiaOne
Friday, Apr 06, 2012


SINGAPORE - Former SMRT chief executive Saw Phaik Huat will be appointed to the CEO position at Auric Pacific Group Limited on May 1.


This was announced yesterday morning by the company, during an hour-long trading halt on the Singapore Exchange.


Ms Saw, 57, will take over the reins from Mr Yao Che Wan, 65, who will retire from his current role as group managing director and executive director.


Auric, a diversified unit of Indonesian conglomerate Lippo Group, has a varied portfolio in food manufacturing, distribution and retail. It produces Sunshine bread and also owns the Delifrance Asia café chain.

According to a report in The Straits Times, Auric's share prices saw a dip following the announcement of Ms Saw's appointment.

The company's stock opened at 75 cents in the morning, but dropped to 72 cents after the trading halt. It finally finished at 73 cents, despite an early afternoon rally to 75.5 cents.

Trading volume was also up in the past two days - 273,000 shares were moved yesterday, and 233,000 on Wednesday, the daily said. This is up from the average trading volume of 14,500.

Ms Saw's helming of Auric is a return to the retail industry. Before joining SMRT, she was the chief executive of duty-free retail chain DFS Venture Singapore, where she worked for 19 years.

She was named SMRT CEO in Dec 2002 - a move that raised eyebrows as unlike previous appointment holders, Ms Saw was not from the armed forces or civil service.

Ms Saw managed to prove her sceptics wrong and grew a lucrative business for SMRT by renting out retail space within stations.

That business expanded and became SMRT's biggest profit generator, after train operations, The Straits Times said

However, this rental business has been criticised following the two massive rail breakdowns along the North-South line last December. Critics said SMRT's success was at the expense of its core competency to run a rail network.


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Calling all brudders & sistas, pls boycott Sunshine bread and Delifrance cafes. .
 

scroobal

Alfrescian
Loyal
She is an expert on monopolising retail space. No chance for competitors. She learnt that in DFS and then used in SMRT retail where she had total control. Knowing her she will demand exclusivity for Sunshine until you can't find any other bread on the shelf on local marts.
 

AudreyFang

Alfrescian
Loyal
Old dogs hard to learn new tricks. Once a retail person, almost always a retail person.

She cannot take care of SMRT's most basic operation - making sure that trains arrive on time, but concentrated on the peripheral retail side of MRT stations.
 

erection2015

Alfrescian (InfP) + C
could quietly have been her job description though.


Old dogs hard to learn new tricks. Once a retail person, almost always a retail person.

She cannot take care of SMRT's most basic operation - making sure that trains arrive on time, but concentrated on the peripheral retail side of MRT stations.
 

shittypore

Alfrescian
Loyal
She is an expert on monopolising retail space. No chance for competitors. She learnt that in DFS and then used in SMRT retail where she had total control. Knowing her she will demand exclusivity for Sunshine until you can't find any other bread on the shelf on local marts.

At DFS and SMRT every supplier were under her mercy, all wanted space to sell and
promote their Brands, she can drive a very hard bargain on such plateform. now, she is
just a supplier, unless they intend to go into the retail chain buz like FairPrice or Cold Storage
where than suppliers are again at her mercy.Under tis environment she has a slim chance and none, to succeed.
 

glockman

Old Fart
Asset
Calling all brudders & sistas, pls boycott Sunshine bread and Delifrance cafes.

I say quickly go and enjoy Sunshine bread and your Delifrance food. Because after May 1, the quality of these foods will go down and down. That ugly butch\'s focus is on making $ for her handlers. Screw the customers!
 
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scroobal

Alfrescian
Loyal
You are right - the shoe is on the other foot. Lets see her dance.

At DFS and SMRT every supplier were under her mercy, all wanted space to sell and
promote their Brands, she can drive a very hard bargain on such plateform. now, she is
just a supplier, unless they intend to go into the retail chain buz like FairPrice or Cold Storage
where than suppliers are again at her mercy.Under tis environment she has a slim chance and none, to succeed.
 

scroobal

Alfrescian
Loyal
Frankly without her bad hairdo and her lack of empathy she might have survived. She reminds me of the emperor with no clothes. No one dare tell her how bad her hair is.
 

Unrepented

Alfrescian
Loyal
Can only do it in sinkieland with suckport. That's why their head gets too big, later go overseas rude shock to the ego, also leow leow.

She is an expert on monopolising retail space. No chance for competitors. She learnt that in DFS and then used in SMRT retail where she had total control. Knowing her she will demand exclusivity for Sunshine until you can't find any other bread on the shelf on local marts.
 

Ramseth

Alfrescian (Inf)
Asset
take Gardenia and beer la

Basic white bread, Sunshine is softer than Gardenia. I don't take bread with beer. Bread is for quick fix of cheese and ham sandwich at afternoon teatime to make up for the breakfast and lunch I usually miss since I usually sleep past noon. Beer is for at night with beef or even better when available, you know what meat...
 

scroobal

Alfrescian
Loyal
Bro, even white bread you can comment authoritatively. Impressed.


Basic white bread, Sunshine is softer than Gardenia. I don't take bread with beer. Bread is for quick fix of cheese and ham sandwich at afternoon teatime to make up for the breakfast and lunch I usually miss since I usually sleep past noon. Beer is for at night with beef or even better when available, you know what meat...
 
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