Little mini Orlando in JB? Bring it on
Johor to echo Orlando's success by becoming SEA's fun hub
By HomeGuru Malaysia
Johor is poised to become the amusement park capital of the country as well as in the South East Asia region, with its cluster of at least 11 leisure destinations.
According to The Business Times, many industry observers said with Malaysia's new attractions, coupled with Singapore's world-class tourist destinations, the southern region of Asia could compete with Orlando in Florida where Disneyland offers the central attraction.
State-owned investment company Khazanah Nasional Bhd has taken part in most of Johor's proposed attractions, with at least five projects developed by Khazanah's leisure and tourism subsidiary - Themed Attractions and Resorts (TAR) Malaysia.
Malaysia is not competing with Singapore in terms of the tourist attractions but instead, the countries complement and supplement each other, explained Tunku Ahmad Burhanuddin, CEO of TAR.
"We want to make it the attraction capital and the number one family destination in the Asean region," he said.
Steve Peet, TAR's Chief Operating Office, said "the entire area can become a tourist destination in its own right, just like Orlando."
Ahmad explained that Malaysia has many visitors but the nation used to have insufficient attractions. Thus, TAR was established in 2009 "to be a catalyst for investments in the tourism sector and to design, build and operate attractions."
Moreover, approximately RM2.3 billion fund has already been allocated until 2015 to develop parks and attractions. However, Ahmad said "it is not enough just to have Hello Kitty Town and Little Big Club to promote Malaysia. So, we decided to incorporate Lat, our famous cartoonist," Ahmad said.
‘Lat' is inspired by the kampung scene in the Last comics. The project will comprise an indoor area, which measures 6,000 sq ft, as well as restaurants and theatres, among others.