Vizzio fiasco: Who is Jon Lee, founder and former CEO of the AI start-up?
Mr Jon Lee apologised for forging a PhD certificate from the University of Cambridge in the wake of an expose series. PHOTO: JON LEE/LINKEDIN
Osmond Chia
UPDATED
FEB 18, 2024, 05:02 AM
FacebookTelegram
SINGAPORE – Vizzio Technologies founder Jon Lee, who admitted that his PhD is fake, has stepped down as chief executive, the artificial intelligence (AI) start-up confirmed as it fights to reclaim its reputation.
Mr Lee, 53, has a new role overseeing research and development at the Singapore-based company, which creates 3D interactive maps and digital objects.
Mr David See, Vizzio’s chief marketing officer, will take the reins as interim CEO, the firm told The Straits Times on Feb 13. Mr See previously founded an events and public relations company called Lumina Live.
The reshuffle is ongoing after Mr Lee, who goes by Lee Seng Fook in official documents, was found to have faked his credentials, in an expose by tech publication Tech In Asia on Jan 16. ST understands that no police report has been made on the matter, as at Feb 17.
The Cambridge PhD lie went as far as China, where media articles repeated his fraudulent credentials.
Mr Lee told ST that he has apologised to his clients, investors and colleagues and that he stands by his technology.
“I will work to rebuild whatever trust has been lost,” he said. “It’s important to note that Vizzio is built on technology backed by (more than) 25 patents and (intellectual property) applications, delivering real value to paying customers at different stages of delivery.”
Other inconsistencies have been unearthed at Vizzio, including an inflated client list, ST reported on Jan 22.
Some of Vizzio’s partners and investors have exited. Renowned AI researcher Lee Kai-Fu left Vizzio’s board of directors.
Singtel Innov8, the telco’s venture capital arm, has also pulled out its investments in Vizzio, it told ST on Feb 14.
History repeats itself
In the 1990s, Mr Lee co-founded software firm Elipva, where he served as chief technology officer under the name Dennis Lee.
In 2001, the company fired him after The Business Times reported that he had allegedly lied about publishing a book titled Dotcomming The Enterprise, and that he was a top AI researcher who had won awards and fellowships from the Massachusetts Institute of Technology and Stanford University.
A collage of articles from The Business Times (top left), The Straits Times (bottom) and The New Paper published in 2001 on the probe in to Mr Lee’s fake credentials. PHOTO: SPH ARCHIVES
There were other discrepancies too.
The number of patents Mr Lee said he held changed over time: from “more than 400” (2020 interview with Chinese media); to “512” patents filed and awarded (Vizzio’s 2023 GitBook page); to “612” on LinkedIn, where it was changed to “400+” (citing a correction); to “160” (in an e-mail to ST on Feb 13), which he clarified refers only to those indexed by Google Patents, with 40 granted.
Tech In Asia also accused the company of using plagiarised content in its promotional videos, which Mr Lee said was an error made by a former employee.
Mr Lee said: “With respect to the allegations raised during my employment at Elipva more than 20 years ago, I refer you to the various patent filings and achievements in the past two decades, and leave you to make your own judgment on my technical proficiency.”
MORE ON THIS TOPIC
Vizzio CEO’s fabricated credentials, inflated client list haunt start-up
NTU dropout used fake degree to get hired at Walt Disney, Marshall Cavendish
Start-up darling
After the Elipva debacle, Mr Lee continued to chase his tech dreams.
According to his LinkedIn profile, he set up companies, including a games development firm called Pixel Games in 2009.
He claimed to have sold the company for 120 million yuan (S$22.8 million), but ST could not find any trace of the company or its sale online.
Mr Lee told ST that he could not provide articles or any documents of the sale as it was a private deal, adding: “It is true that I founded Pixel Games China and sold it for 120 million yuan. The other details of the sale are confidential.”
Mr Lee’s LinkedIn profile states that he served as a director of Britain-based Picsel Technologies between 1999 and 2007, overlapping with his stint at Elipva.
Mr Jon Lee left to do business in China, where he co-founded a company called LightMagic, which specialises in 3D mapping technology. PHOTO: SINA
Some time between 2001 and 2018, he lived in China where he was known as an entrepreneur in the field of 3D design and AI, according to Chinese news reports. He is also supposed to have co-founded a Guangzhou-based firm called LightMagic, which helped lay the foundations for Vizzio.
He said he is no longer a shareholder of LightMagic.
According to archived records of Vizzio’s GitBook page, which has been deleted, LightMagic beat 37,000 companies to win the top prize at China’s Most Prestigious IT Competition 2019, winning 8 million yuan.
Also on Vizzio’s defunct GitBook page: Its tech has raised 39.5 million yuan in contracts in China since 2019.
The company said it uses AI to create realistic images of objects and cities, entirely by machines, “no humans involved”. It claims its technology is 30 times faster than traditional laser scanners and can cover 10,000 sq ft of footage in 45 minutes.
Who is Jon Lee?
To Vizzio investors and potential clients, Mr Lee nurtured an image of himself as a driven and enthusiastic tech whiz.
Mr Jon Lee is the founder and former chief executive of AI start-up Vizzio. PHOTO: VIZZIO TECHNOLOGIES
He frequently posted on LinkedIn about Vizzio’s roadshows featuring Singapore politicians and executives, as well as stories about business trips abroad, motivational quotes and books he read.
His posts included content about projects with transport companies SMRT and SBS Transit and security firm Aetos, and mentioned the organisations’ representatives.
Mr M (not his real name), a former manager at Vizzio who declined to give his name due to a non-disclosure agreement, described Mr Lee as a “persistent” businessman.
“He follows potential investors very closely,” said Mr M, who accompanied Mr Lee on work trips. “He will flood them with videos and impressive info (such as) his clients and all the potential projects on the list.”
“Investors were all over him,” said Mr M, who left Vizzio in 2023 after more than a year there.
But Mr M and three other former Vizzio employees ST spoke to said staff morale at Vizzio was poor – some quit as they were kept in the dark about the product they were meant to sell, while others grew frustrated over the long hours they had to put in and the pressure to sell.
Vizzio said it uses AI technology to convert 2D satellite images into high-fidelity, photorealistic 3D models, including that of objects and cities. PHOTO: LIANHE ZAOBAO
Former Vizzio business development manager Ng Yik Fei said Mr Lee would constantly remind sales staff about lucrative deals he had struck with global clients.
Yet, Mr Ng added, he was handed only sales presentation decks of Vizzio’s 3D renders and never the real demos of the working product.
He resigned from Vizzio in early 2023 after several months at the firm.
Mr M said that even at his level, he did not know how the AI tools to map cities truly worked.
Vizzio’s chief operating officer John Hui did not give details about how the company’s AI worked when asked, but said it was “undeniable” and that it aims to ease the load on humans.
He added: “Vizzio’s technology may appear as a black box because we have been careful in the sharing of aspects of it to non R&D-related executives. This is to protect the confidentiality of our technology.”
Vizzio shake-up
As scrutiny of Vizzio intensified, some investors and partners who were drawn to the promise of quick and comprehensive 3D mapping have grown cautious.
Surbana Jurong, whose security firm Aetos
collaborated with Vizzio on a 3D mapping system for virtual patrols, has suspended all new projects with Vizzio while it reconsiders their relationship, said a spokesperson for the group.
DP Architects told ST on Feb 8 that it had ended ties with Vizzio.
Its director Chan Hui Min also stepped down from the board of directors of a Vizzio subsidiary called 3Dimension.AI, where Mr Lee also served as director.
Some people have continued to stand by Vizzio. Mr Tony Heng, president of SMRT’s retail arm Stellar Lifestyle, said on Jan 22 that Vizzio had delivered on its contractual obligations. SMRT has remained silent since.
Vizzio chairman Abu Bakar Mohd Nor, who is also a director of SMRT Corp, had on Jan 16 signed off on a letter that signalled his support for Mr Lee as reports of his fraudulent credentials surfaced.
The letter said Vizzio’s technology is not dependent on Mr Lee’s doctorate and that it had proven itself.
It said: “On the issue of Jon’s time in Elipva until 2001, the board firmly believes that no one should be sanctioned again for what happened 23 years ago when Jon Lee was a 29-year-old technopreneur.”
Mr Jon Lee with Vizzio chairman Abu Bakar Mohd Nor, who is also a director of SMRT Corp. PHOTO: ABU BAKAR
Mr Bakar did not respond to queries from ST. He remains as the company’s chairman to work with stakeholders and partners, shareholders, customers and employees, said Vizzio on Feb 13.
Mr Lee now leads an R&D team supported by two senior managers and 13 engineers, said Mr Hui.
On the secrecy surrounding Vizzio’s tech, Mr Kenneth Pimentel, a consultant who met Mr Lee at a technical evaluation, said it is normal practice as tech founders are often worried about getting their ideas stolen.
He added that he has urged Mr Lee to get third-party validation for Vizzio’s tech.
Stories of Dennis Lee are a common topic when former Elipva colleagues meet up each year, said Mr Yao Jun, who was a manager at Elipva between 2000 and 2001.
“Back then, we laughed it off. I thought this guy would have changed,” said Mr Yao. “But he did the same thing again. It just shows the industry doesn’t learn anything.”