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Apr 17, 2010
Advertising? No, I just want to advise on traffic jams
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ON SUNDAY, one of the two routes leading to the Kranji countryside (Lim Chu Kang Road) was congested because of the Qing Ming festival. As our countryside sees many visitors on weekends, I called the Land Transport Authority (LTA) so it could inform Singaporeans, and advise them to take the alternative route (Kranji Way) to the countryside.
I must commend Terence of LTA, who promptly helped me on a Sunday. He got a representative from the Expressway Monitoring and Advisory System (Emas) to call me, and that representative was also very helpful. However, I was told Emas signs on expressways could not convey the message.
On Terence's suggestion, I called the Traffic Police hotline. The first representative I spoke to relayed my message about the congestion, and I heard it on the radio, but the notice did not include the alternative route to the Kranji countryside.
I called the Traffic Police hotline again to ask that the alternative route be included. The woman I spoke to the second time misunderstood me, and thought I wanted to advertise my bistro to people in Lim Chu Kang. 'We don't advertise,' she quipped. I said I knew that, and I was merely trying to inform Singaporeans of the alternative route to the farms. She did not seem to understand me, and although she said that her inspector would call, no one followed up.
This inability to communicate greatly frustrated me. My message was simple, but those manning the Traffic Police hotline, who should be equipped to handle emergencies, could not understand me. I was not trying to advertise, I was relaying traffic information to Singaporeans.
Ivy Singh-Lim (Mrs)
President
Kranji Countryside Association
Advertising? No, I just want to advise on traffic jams
<!-- by line --><!-- end by line -->
<!-- end left side bar --><!-- story content : start -->
ON SUNDAY, one of the two routes leading to the Kranji countryside (Lim Chu Kang Road) was congested because of the Qing Ming festival. As our countryside sees many visitors on weekends, I called the Land Transport Authority (LTA) so it could inform Singaporeans, and advise them to take the alternative route (Kranji Way) to the countryside.
I must commend Terence of LTA, who promptly helped me on a Sunday. He got a representative from the Expressway Monitoring and Advisory System (Emas) to call me, and that representative was also very helpful. However, I was told Emas signs on expressways could not convey the message.
On Terence's suggestion, I called the Traffic Police hotline. The first representative I spoke to relayed my message about the congestion, and I heard it on the radio, but the notice did not include the alternative route to the Kranji countryside.
I called the Traffic Police hotline again to ask that the alternative route be included. The woman I spoke to the second time misunderstood me, and thought I wanted to advertise my bistro to people in Lim Chu Kang. 'We don't advertise,' she quipped. I said I knew that, and I was merely trying to inform Singaporeans of the alternative route to the farms. She did not seem to understand me, and although she said that her inspector would call, no one followed up.
This inability to communicate greatly frustrated me. My message was simple, but those manning the Traffic Police hotline, who should be equipped to handle emergencies, could not understand me. I was not trying to advertise, I was relaying traffic information to Singaporeans.
Ivy Singh-Lim (Mrs)
President
Kranji Countryside Association
