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![beauty-wellness-drink-cocacola.jpeg](https://313ct818yszd3xd6xa2z47nm-wpengine.netdna-ssl.com/wp-content/uploads/2020/05/beauty-wellness-drink-cocacola.jpeg)
A new emerging trend is “beauty snacking” – snackable drinks to make your skin glow. Coca Cola, for example, have developed a late night ‘snackable drink’ called ‘the wakeup face’ that professes to enable people to wake up looking beautiful.
People are also taking a much closer look at how their diet will impact on their skin health with the sale of goji berries and bird’s nest (2 prestige diet supplements) increasing by 37%. In addition, home exercise equipment has also seen a boom
Acting on these trends, which are playing out globally, through providing consumers with innovative solutions on how they can improve their mental and physical well being will help brands to grow recognition and engagement during the move towards recovery from the impacts of the virus.