Oh Boy, we will be like UK soon...
SINGAPORE : A survey showed young people nowadays consume too much alcohol.
73 per cent of the 531 youths aged between 18 and 25 surveyed said they binge drink at least once a month.
Health experts said having more than five drinks in one sitting is considered binge drinking and is cause for concern.
The survey showed that over 60 per cent of respondents said such drinking is common among those they hang out with.
The study was commissioned by Asia Pacific Breweries (APB) Singapore and conducted by Dr Mathew Mathews from Department of Sociology, National University of Singapore.
"Youngsters nowadays, they like to drink. It's the cool thing to do," quipped 19-year-old student Joel Chan.
But responsible drinking can be cool too, said the young people leading the on-going campaign "Get Your Sexy Back."
Through various platforms like music and fashion, the initiative promotes moderation, backed up with facts and figures on current attitudes and drinking trends.
"With better understanding of how youth think and behave, we are able to develop better programs," said Bennett Neo, general manager of Asia Pacific Breweries, Singapore.
In the coming months, APB will work with the club and bar owners on how to deliver the message of responsible drinking. - CNA
SINGAPORE : A survey showed young people nowadays consume too much alcohol.
73 per cent of the 531 youths aged between 18 and 25 surveyed said they binge drink at least once a month.
Health experts said having more than five drinks in one sitting is considered binge drinking and is cause for concern.
The survey showed that over 60 per cent of respondents said such drinking is common among those they hang out with.
The study was commissioned by Asia Pacific Breweries (APB) Singapore and conducted by Dr Mathew Mathews from Department of Sociology, National University of Singapore.
"Youngsters nowadays, they like to drink. It's the cool thing to do," quipped 19-year-old student Joel Chan.
But responsible drinking can be cool too, said the young people leading the on-going campaign "Get Your Sexy Back."
Through various platforms like music and fashion, the initiative promotes moderation, backed up with facts and figures on current attitudes and drinking trends.
"With better understanding of how youth think and behave, we are able to develop better programs," said Bennett Neo, general manager of Asia Pacific Breweries, Singapore.
In the coming months, APB will work with the club and bar owners on how to deliver the message of responsible drinking. - CNA
