Anyone who still NTUC Fairprice is a 'co-operative' that prioritizes social good over profiteering... needs to get his or her head checked.
It is now clearly trying to steal business from Cold Storage, Jason's... and maybe even Hao Eccellente.
In another timeline, without the PAP regime's meddling and patronage, we might be having Tesco or AEON here. Perhaps even Giant can have more outlets.