Chitchat Faked Jap Restaurant MOF Up Lorry!

[Pinkieslut]

More Ministry Of Food outlets shut down over owner's financial woes

MOF Izakaya at Lot One was repossessed by CapitaLand after owner Lena Sim failed to pay rent on Feb 28, 2020. It was the last MOF outlet.PHOTO: MS LENA SIM
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Joyce Lim
Senior Correspondent


SINGAPORE - Home-grown restaurant chain Ministry Of Food is in trouble, hit by a double whammy of the coronavirus outbreak and a Mareva injunction freezing the owner's assets.
At its height, Ministry Of Food owned a slate of restaurant chains, including MOF, Hanssik, DaeSsikSin and Ju Hao, with 80 restaurants across the island, but it is now whittled down to 26, after five more outlets shut this weekend.
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[Pinkieslut]

MILF CEO

Lena Sim
WT WOMEN PROFILES

• BY WOMENTALK TV
• 
  
• DECEMBER 24, 2016
• 
  
• 0 COMMENT

Lena Sim is the founder and CEO of Ministry of Food (MOF). MOF now has 15 varying concepts spanning across many different cuisines.
Lena was abandoned by her parents when she was an infant, and was brought up by her grandmother who passed away when she was 16. At a tender age, she had already saved about $30,000 from juggling as many as 3 part time jobs, all whilst still being in school.
Lena studied finance at the University of Manchester and became a trader with financial institution Morgan Stanley after she graduated. She then realized that being in finance wasn’t what she truly wanted and left her job.
During her travels to Taiwan, she stumbled upon a Japanese dessert shop and teahouse named Azabu Sabo, and was mesmerized by their desserts, and was particularly drawn to their green tea ice cream. This made her write to the Japanese headquarters multiple times, requesting for a franchise opportunity. She eventually convinced its founder for her to set up franchises in Singapore and Hong Kong. In 2006, Lena sold her shares at Azabu and set up her own food chain restaurants in Singapore, and that was how Ministry of Food was born.
“When I finally got a chance to present my business plan to them in Tokyo, I showed them what I used to earn as a trader and offered to work for free as a management trainee for three months. I was determined to show them I was serious. When I first started, I had to work in the central kitchen, just like any other employee. I did everything from taking inventory, preparing ingredients, washing dishes, and even clearing the sink or drainage system whenever it choked. It was tiring but I learned a lot about discipline and dedication from my Japanese counterparts. Everybody was always multi-tasking. No one was ever idle! After about a month, the franchise owners were impressed by my commitment as well as the detailed business expansion plan that I had drawn up, and accepted me onboard” – Lena Sim (https://www.oishii.sg/article/1233/)

 

[CPTMiller]

MOF business may be bad for years already and final coronavirus effect wipe out their cash.
F&B business too many in singapore

 

[syed putra]

Should just focus on tapas and pintxos. And drown it with beer, gin and tonic, sangria or cider.

 

[laksaboy]

The restaurant in happier times.

By the way... izakaya my ass. It's more like a family restaurant... 'fami-resu'. Ask a nihonjin about this.

 

[laksaboy]

So Hanssik and DaeSsikSin are owned by the Lena bitch eh?

If you're going to spend money, spend it on the real deal.

 

[glockman]

She looks better in this photo. Nice tits too, not airport.

 

[songsongjurong]

just like mindy at newstead.

 

[Valium]

Lena Sim got fucked by PAP's high rental and poor spending power of the peasants.

 

[laksaboy]

She looks better in this photo. Nice tits too, not airport.

Makeup.

 

[garlic]

Makeup.

photoshop..

 

[glockman]

Makeup.

photoshop..

I concede.

 

[eatshitndie]

please give her some slack as anyone who has to fix plumbing problems will inadvertently become a slag.

 

[blackmondy]

Things could have been better if the restaurant's name was MILF instead of MOF.

 

[Narong Wongwan]

She looks better in this photo. Nice tits too, not airport.

Like this call got tits?
This bitch got her comeuppance haha recently in the news for CBT tenants rental still yaya papaya

 

[laksaboy]

Seems like the female entrepreneurs who get flattered on media, their businesses inevitably go kaput after a few years.

Lena Sim


Olivia Lum


Lao Kway Bu Jannie


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By the way, if Breadtalk's George Quek were to have a sex change operation, he would look quite similar to Lena Sim. Look at the face and the eyes.

 

[knowwhatyouwantinlife]

Seems like the female entrepreneurs who get flattered on media, their businesses inevitably go kaput after a few years.

Lena Sim


Olivia Lum


Lao Kway Bu Jannie


---

By the way, if Breadtalk's George Quek were to have a sex change operation, he would look quite similar to Lena Sim. Look at the face and the eyes.

Women like these fail in biz becos they like to be surrounded by yes men no difference from the actual maleficent in snow white

 

[laksaboy]

Women like these fail in biz becos they like to be surrounded by yes men no difference from the actual maleficent in snow white
View attachment 72684

Ah Chua is different. She didn't start the company, it just fell onto her lap. And she's a Familee relative, check her family tree.

 

[bushtucker]

Expand too fast and poor sales and high rental overheads. Recipe for disaster.

 

[Leongsam]

Why no interview with Samantha Leong the founder of sammyboy and self made tenthousandaire?