china make fake Royce Royce at knock down price

[god_zeus]

For years, Shenzhen, China’s manufacturing hub, has been cranking out a slew of counterfeit merchandise—everything from fake designer handbags, expensive watches, cheap DVDs, cell phones and even, sham art masterpieces.
But the fake-goods industry appears to have climbed several notches higher in the value chain. At the recently held 2009 Shanghai auto expo, the Chinese auto industry rolled out a knockoff of the British ultra-luxury car Rolls-Royce Phantom.
The cloned model—called Geely GE—has almost the same specs as the original, but with a price tag of £30,000, it is significantly cheaper than the original, which costs £250,000.

http://wheels.blogs.nytimes.com/2009/04/21/a-rolls-royce-knock-off-from-china/
http://www.digitaljournal.com/article/272081

 

[longbow]

Wonder what the interior is like. Incidentally Geely is in the final stages of buying Volvo. With Volvo, they can burnish their imagine for crash test safety.

While the current copy of Roll Royce is over the top, it does show where mgmt thinking is at. They are aiming for the top! Remember that Geely was not heard off 6 years ago and now they are selling well in Singapore.

Once you aim high, you now are concerned with RR's fit and finish, quietness, good ride, quality of material.

Boss probably has a real RR and got company to take it apart. Apparently that was what Toyota did with the first Lexus LS 400. They took apart Mercedes and BMWs (market they were aiming for) and produced an even better car.

Hand crafting wood panels, grills, leather interior is something that the Chinese can be very good at. After all, their labor rate for a master leather/wood craftsman is 1/15 that of a Brit.


http://wheels.blogs.nytimes.com/2009/09/09/chinas-geely-eyes-bid-for-fords-volvo-unit/